Hi! I’m Emily — wife to Jordan for almost 6 years, mom to two wonderful kiddos (Gentry, our adventurous 4-year-old, and Charlie Elynn, our sweet 1-year-old), and the heart behind HGCB Ventures.

Between motherhood, being active in my community, and years spent fueling other people’s dreams, I finally decided it was time to chase my own. That mindset is what built this boutique:
style should be accessible, and shopping should feel good.

I created HGCB Ventures to bring affordable, stylish clothing and home finds to women all over the United States — without the stress, without the pressure, and without the “fast fashion” attitude. I’m a big believer in supporting families, building community, and keeping things real. We’re a proud Alabama family, and everything I do here is rooted in that Southern mix of hospitality, hustle, and heart.

Whether you’re shopping for everyday wear, refreshing your home, or looking for pieces that make you feel confident, I’m so glad you’re here. Your order supports a real family (mine!), and I appreciate every single customer who chooses to support small.

Welcome to HGCB — I hope you find something you love. 🤍